The Master’s in Marketing Degree Guide provides valuable information for those considering an advanced degree in marketing. We have many valuable resources to help you learn about the degree programs available in marketing as well as articles and links containing information about careers in marketing.
Jobs in marketing and advertisement are fast paced and highly competitive. While you can get a job in this field with a bachelor’s degree, work in management and executive positions often requires further education.
Marketing is by nature a multi-disciplinary field. Many workers in this particular career have degrees in more than one specialization. Bachelor’s degrees that feed well into a career in advertising include communication degrees, journalism degrees and economics degrees as well as degrees in finance, law, philosophy and computer science. In a master’s in marketing program, you are likely to specialize in specific areas of marketing, and we can help you learn what specializations are most in demand as well as which programs will best suit you personally.
The Master’s in Marketing Degree Guide also provides articles on hot topics within the marketing world. By perusing our website, you learn about great marketing campaigns as well as tragic marketing mistakes and the ways to avoid them. You can also browse our FAQ section to learn about the different specializations in marketing and determine which educational and career path will work best for you.
Projected job growth in marketing today is currently just below the national average, according to the U.S. Bureau of Labor Statistics. However, demand for marketing managers is expected to increase by 13 percent from 2012 to 2022. This is just slightly higher than the national average projected job growth of 11 percent, and in a career field as competitive as advertising, more education often makes the difference between a great job and a job you work to make ends meet.
We hope the information you find here will be helpful to you as you pursue a degree or career in marketing.